THE MILWAUKEE BEER FESTIVAL
FEATURING THE BLESSING OF THE BOCK
2922 N. BOOTH ST., MILWAUKEE, WI 53212
Phone: (414) 372-0749 john@zutz.com
http://www.milwaukeebeerfest.com

Vietnam Veterans Against the War
PO Box 408594
Chicago, IL 60640

25 March, 2002

Gentlemen and Ladies,
Please accept this final report on the 02 Festival. The My Lai donation can totaled $508, which is not included in the following total - likely the most expensive haircut of my life.
We had thirty eight exhibit tables. Attendance was up over last year. Paid attendance was up by over100, and gross income increased by over $3000. Net income was up by almost $2000.
Serb Hall was as classy as ever, and for some reason they really like us. We paid them more this year because they served over 450 dinners.
As with most events, the tale of the festival is told by following the money. The body count is as follows:

ATTENDANCE
53 Complimentary admission - documented by passes (at least100 didn’t use passes)
63 Volunteers - free admission - documented by sign in sheets
116 documented unpaid admissions
425 paid admission - documented by ticket stubs (there were a couple no-shows)
541 total attendance (documented) Estimated attendance 650

INCOME EXPENSES
$ 100 Homebrew Competition $ 1007.76 Glasses (includes printing)
260 Coatcheck 275.00 Beer and ice
375 Raffle 448.75 Printing - tickets, flyers & programs
1477 Auction / Glass sale 187.72 Postage
10850 Gate 4065.75 Ballroom (includes food)
300 Table Reservation 250.00 Domain name / web page
160 Ad Sale (program) 16.76 Misc.
$13422 Gross Income $ 6251.74 Total Expenses - rounded to $6252

$ 13422 Gross Income
- 6252 Expenses (
All reciepts are available for inspection by any participant.)
$ 7170 Net Income Edie and I will donate $30 make a nice round $7200 donation to charity.

The first $1000 goes to Vietnam Veterans Against the War (half to the national office and half to the Milwaukee Chapter). Their dedicated volunteers humping beer into the hall impressed all the brewers, as usual.
$190 is goes to Vietnam Veterans of America #324 for running the cash raffle. $100 will be sent to Fr. Edward Lisowski to be donated to his favorite charity. Milwaukee Beer Barons have refused to accept any money for running the homebrew contest. Leaving $5910 which will be divided evenly with $2955 going to My Lai projects to be distributed as they see fit, and $2955 to the Vietnam Veterans Art Museum in Chicago.
Next year I hope to increase presale tickets, and the homebrew contest will be started earlier. Paying for web space should make communications more relyable. I expect this and other efforts will increase attendance. I am looking forward to a bigger, more successful, and hopefully more profitable festival next year.
Mark your calendar - March 9, 2003.


Sincerely,


John Zutz

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